| I'm teaching a workshop this week that doesn't mince words at all - "Online Fundraising: You're Doing It Wrong!" Based on close observation of the field since its inception and several large scale surveys, I've concluded that most organizations who are raising money online have enormous flaws in their programs. This article discusses one such flaw: Permission is in the Eye of the Beholder: Four Steps for Repairing and Building Trust with Online Donors.
Posted: 10/26/09; 5:00:05 PM # |