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Whether they do it through a social network, or through a microblog like Twitter, or through a traditional weblog service, a great many of your stakeholders are either current or potential authors whose voice could be lent to your cause. In my upcoming workshop - Building a Blog Network: Scaling Up Your Organizational Reach Through the Voices of Your Community - I'll show you the three key steps needed to tap the social capital in your communities of interest. With budgets tight, now is the time to leverage all the resources we can find.
Posted: 5/13/09; 6:12:19 PM # |