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Social Media Predictions for 2009

Peter Kim has collected the prognostications of a dozen or so writers about social media (23 page PDF). Although they are uniformly commercial in their orientation, I find most of these insights absolutely spot on. Plus, there is a great balance between positive and negative predictions, which should keep us all on our toes. I highly recommend this as discussion material for staff meetings, luncheons, and conferences. Posted: 1/26/09; 5:46:46 PM #

How to Develop a Community Strategy
	I was thrilled to read Bill Johnston's brief guide on How to Develop a Community Strategy. Take particular note of the first two of his four steps: (1) Define Business Goals and Objectives, (2) Community Ecosystem Review, (3) Member Needs Analysis, and (4) Community Strategy Development. Posted: 1/26/09; 5:42:07 PM #

Crisis as Opportunity for World Social Forum Goals

The President of Brazil has decided to attend the World Social Forum, a global gathering of civil society organizations and movements, rather than the World Economic Forum, a global gathering of the business and government elite. Which gathering are your leaders attending? This is how Mario Osava opens his article on Crisis as Opportunity for "Another World", in which he describes the potential for convergence and impact that faces this year's gathering of 100,000 activists in Belem, Brazil. Posted: 1/26/09; 5:39:02 PM #