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Mobilizing Public Will for Social Change

Charles Salmon, L.A. Post, and Robin Christensen wrote a paper in 2003 entitled Mobilizing Public Will for Social Change (43 page PDF). It's a great overview of communication theory as it applies to social change strategies. Some of the interdisciplinary models and theories include: Social Problem Construction, Framing, Agenda Setting, Spiral of Silence, Social Capital, and Social Marketing. It's amazing how interesting this gets when you think about how much more affordable mass communication has become.

Posted: 9/1/06; 4:57:47 PM #

Syllabus - Open Source Seminar

The University of California at Berkeley has a course entitled "Open Source Development and Distribution of Digital Information: Technical, Economic, Social, and Legal Perspectives". They've made the superb syllabus for the course available and since much of the reading is online, you have access to a wealth of current material. The course topics include: Open Source as a Production Process, Economics of Open Source, Open Source and the General Public License, Open Source Business Models, Open Source and Competition in the Software Industry, Government Policy Toward Open Source, Open Access Journals and Publications, Open Source Biology, Wikipedia as an Open Source Project, Social Production of Music and Other Digital Content, and User-Created Value and Virtual Economies. The course is taught by Pamela Samuelson and Mitch Kapor.

Posted: 9/1/06; 4:53:14 PM #


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