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Hewlett Packard's Scott Anderson recently delivered a keynote on blogging, which is neatly summarized by Ed Batista. It seems that the company has managed to integrate its interests with the openness of blogging, through some obvious insights (people dialog with people, not corporations) and guidelines (no flacks, lawyers, or censorship, but please show good judgment). I'm thinking: If Hewlett-Packard's executives, lawyers, and communication staff can embrace blogging, why can't yours?
Posted: 12/13/05; 5:30:21 PM # |