Dan Gillmor gives us an orientation to the threat of vertical consolidation in the internet access market. Will your nonprofit's content be harder to reach if you don't have a deal with the ISP used by your prospects, donors or volunteers?
Rick Christ and his colleagues have done some email research of their own, indicating that prospects who receive an email newsletter are more likely to give in response to a direct mail (postal) solicitation than those who don't.
Copyright 1997-2009. All rights reserved. Nonprofit Online News is a program of The Gilbert Center. All opinions and observations are by Michael Gilbert unless otherwise noted. | Contact Us | Submit News Tips: Form or Email: news@gilbert.org | If you have any trouble with this site write to: webmaster@gilbert.org